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| I spent like a jillion dollars to get contact information on prime potential clients and sent out an e-mail blast but got like zero responses | |
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| Did your e-mail contain a link to a video demonstrating your product? | |
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| Uh, no. Didn't think like I needed one | |
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| Yeah, you did because a video link in an introductory e-mail increases the click through rate to a product or service by 96%. | |
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| That's more than like zero | |
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